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AL Direct, Cuba, the ALA Dues Increase…

AL Direct is a new newsletter produced by American Libraries. It’s the kind of email newsletter I really like: newsy, colorful, interactive, and fun to read. Yes, I do prefer some newsletters by email, when it’s the best medium, and AL Direct joins CostCo (yes, CostCo), Sur le Table, Williams Sonoma, the New York Times, and just about anything from the Democratic Party for providing newsletters I not only tolerate but actively enjoy reading.

As mentioned earlier, AL Direct ran a survey on Cuba last week. I have some interesting facts to add to my post.

First, AL tells me that they had the total number of voters wrong; 591 participated (112 is the number of people who commented). When the voting finally ended, it was 75% to 25%, in favor of a resolution about Cuba in Libraries.

Second, AL advises that “Starting soon (maybe next week), we will be implementing a one-vote/one-workstation rule.” Good idea. “Once that’s in place, anyone who has voted will be able to see the results for themselves as the poll moves along. … And we will be closing the weekly polls at a standard time each week (to be announced). … Final poll results and selected comments will be included in the print version of AL each month.”

AL Direct now reaches 47,000 ALA members. Think about that when you’re planning ad space for your organization or business. Heck, I’m even thinking about it. Last month Google Newsletter and KQED radio spots… why not run an ad for MPOW in AL Direct?

I asked AL if they would consider establishing an online archive for AL Direct, and the response could be summarized as, “Now about that dues increase…”

AL Direct is a great new service, and one that AL pulls out of its hide because it wants to serve us better. Good for them–good for us. Vote for the ALA dues increase. I wouldn’t want to lose this new service.

Posted on this day, other years:

4 Comments

  1. Stephen wrote:

    591 votes is not that much less than the voter turnout for ALA council elections, although I would guess there were several cases of one person voting more than once, on either side of the issue.

    Thursday, February 2, 2006 at 12:31 pm | Permalink
  2. Actaully, you need about 1900 votes to win a seat on Council. But for a new service it is getting traction.

    Last issue had a job ad featured for Farmington CT. The Director there retired after a long tenure, and is well respected in the state. The Town has been supportive of the Library. I wonder what that ad cost, and how it will affect the candidate pool. It pays well (it is Connecticut), but the cost of living in suburban Hartford area is high — compared to much of the US.

    Thursday, February 2, 2006 at 3:53 pm | Permalink
  3. kgs wrote:

    Hmm, I think that library needs an interim director. Either that, or someone who walks on water.

    Thursday, February 2, 2006 at 4:35 pm | Permalink
  4. Stephen wrote:

    I was kind of joking, about the low voter turnout in ALA council elections (although I thought people have been elected with as little as 1600 votes).

    Thursday, February 2, 2006 at 5:17 pm | Permalink

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