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Saison du Mont, Again (Dave II)

I offer this lagniappe since I am busy this weekend on personal writing and work-related projects (I try not to take work into the weekend, but there is a conference steaming my way).

I’ll follow up with another, more thoughtful post in the vein of “Brewing David,” but hey, take a looky-loo at this yeast activity from my second batch of “Dave” (Saison du Mont), brewed for the May 2 Big Brew of the National Homebrew Association! I adjusted the recipe, prepared a kick-ass yeast starter two days earlier, and vavoom! Is homebrewing fun or what? (A week later, the beer has hit its final gravity on the nose, and though young and flat, is a gorgeous gold and quite delish.)

The video is sideways not because we live in the Big Bend and are therefore skewed 90 degrees, but because I took this with my camera video and wanted to get the airlock-plus-yeasty-snowglobe-action in there.

Sweetmeats from TWA Conference 2009

“Who does Robert Olen Butler think he is?”

I was trying to explain to a young man why you always, always carry a writing notebook and a pen, so I showed him this genuine, overhead-in-the-hallways, can’t-make-this-stuff-up line I had jotted down minutes earlier, and no,  I’m not telling you who said it — not here on this blog, anyway.

But every time I repeat that line  (wickedly including the source) there is much covered-mouth tittering. Not at ROB, of course, who thinks he is a Pulitzer-winning author with a gorgeous reading voice, and he would be right, and who generously gave of his time at this conference, as did Philip Gerard, Pat MacEnulty, and others. And of course, the point is made: you can’t be a writer if you aren’t ready to write good stuff down the moment you hear it.

This was my first year attending the Tallahassee Writers’ Association conference. It was much bigger and better than a conference that size would appear to be, and I really can do little else than blurt out some of my cryptic notes and say, if you are a writer in this region, be at this conference next year!

I also met with an agent, and one thing I said is why can’t I put together a collection of published/publishable writing and publish it to Kindle? Well, she asked, then why do you need me? My response was for the expertise on the things I don’t know how to do.  She had never had that question before. But why not?

Stuff Heard, and Written Down

Speaking of Mr. Who-Does-He-Think-He-Is, Robert Olen Butler told us in his keynote, “Great writing comes from the place where you dream.” The only craft you legitimately earn is the technique you have forgotten. A short-short story has as its center a character who yearns.

Butler also said the Kindle is the future of publishing. He has a Kindle II, and read from it.

Philip Gerard had many good things to share. The persistence of vision is a nearly-perfect metaphor for how scenes work. A character goes into action to satisfy a yearning or escape a fear. If we don’t care about the characters, we don’t care about the story.

“Action is character; we watch what people do and thereby we know them.” (He says this is a second-hand quote.) Plot is often derided, but he holds it dear. (I knew these notes would appear nonsensical out of context.) Setting: he thinks of this as if he were staging a show. Setting is a stage of action. Also consider the apparent subject and the deeper subject.

“Choose language carefully,” Gerard said, noting that this is something “you can rarely do in the first draft.” Be sure you “earn the emotion.” As for creative nonfiction, it has to pass the “eulogy test” (alas, I no longer recall what that is!).

On building a book, Gerard first quoted F. Scott Fitzgerald: “Every person should have a bottle of champagne chilled at all times.” The minute you give a book to someone else, you’re no longer alone. The writer’s work ethic involves a “peasant mentality” — the willingness to work a 12-hour day, all the way through.

In the first stage,  you work on the pre-vision.

What is the aboutness of the work? It can boil down to something very simple; it’s somebody in motion toward a goal.

Why do you want to write this book? Nobody can tell you what book to write. What’s in it for you?

A good ending has rectitude.

Pat MacEnulty (Sweet Fire, among other books), spoke about voice. “Once I find the voice, then the book writes itself.” “Most writers are actors,” assuming roles. As writers, we are allowed to hear voices in our heads. “Don’t censor the voices.”

Try having your characters say one thing and think another.

There are many approaches, but try layering: build a skeleton of your writing. She likes beginning with dialog and then adding action and description. For description, be sure to note the quality of light.

What is it like to be inside that character’s body?

Every scene does not need conflict and resolution, but a scene is more engaging if there’s tension in it. Let the reader experience the events.

Try writing scenes as if they were in a play (just as an exercise).

More Gerard (workshop, The Retrospective Narrator): If I’m a retrospective narrator, ask, how retrospective am I? Where am I in reference to this story?

A story is told by somebody, to an audience, at some time, for a reason.

Gerard also mentioned the Kindle. (The Kindle would come up at least four times at the conference.)

Have a business plan for your writing career.

Yet more Robert Olen Butler: Write what is authentic. Write every day. Begin close to your demographic. Go straight from sleep to writing. Use muscle memory. Listen to your writing (thrum thrum thrum… TWANG).

It’s always a struggle, but you learn how to struggle.

Books and other Writing Recommended, Seen, Desired

Pat MacEnulty, Sweet Fire

Robert Olen Butler, A Good Scent from a Strange Mountain [since borrowed and read — quite fabu]

Robert Olen Butler, Tabloid Dreams

Philip Gerard, Secret Soldiers

River Teeth — see Gerard’s essay, “Thirteenth Hour”

Brewing David, Part 2: a slow but strong heartbeat

So last night I crept up into attic while Sandy was at church. (I’m on a little vacation from organized religion right now.)

The crawlspace ladder creaked as I stepped northward, and I could feel the attic heat buffeting my face even before my head cleared the opening.

Dave — my first attempt at Saison du Mont — sat quietly under his blanket. I steadied myself on floor, pulled back the blanket, eased out the plug and airlock, slipped in the wine thief, slowly and gently pulled it back, eased the sanitized hydrometer into the liquid in the wine thief, and held my breath.

1.o10! A meaningless number to many of you… but sure proof to me that the extra yeast had hiccuped Dave into life once more, and that wee living things were nibbling away, converting sugars to alcohol, changing the texture and color of the brew, getting Dave ready for his final destination.

Sometimes the aging process is more unwelcome than others. I plan to live close to another half-century, and I feel healthy, fit, and sharp. But I see someone my age and think “You are old,” and then, with a start, realize I am looking at myself.

It’s not that the end is imminent, but that I know it will happen.  Furthermore, what an exasperating process, to accumulate all this wisdom and then to have to depart. It hardly seems to make sense. I don’t doubt the Creator’s plan for us, but I would like to see the heavenly recipe.

I tidied up, turned off the light, and floated down the ladder, light as a feather. I’m going to wait several more days to bottle Dave, as I was on yet another brew-mission last night, bottling a half-batch of Amarillo Ale, and that was enough beer activity for one weekend, what with writing and housework and all.

But I feel so ridiculously relieved. This may be the most undrinkable batch ever made of Saison du Mont, and I made a slew of mistakes I won’t make again. But I sense the quiet thump-thump of this brew’s yeasty heart, and I feel a little closer to the hands that first made it, feel a little more certain that there is a reason for how things work.

Unconferences: teaching ourselves to fish

fish market

Belgian Fish Market, 1980s

Once upon a time there was a church parishioner who kept complaining to his pastor that he wasn’t being “spiritually fed.” On and on he went at every church meeting. Nothing would help: not new sermon styles, not different music, not a change in the worship order.

Finally another parishioner turned to the unhappy guy and said, “You need to do some of this work yourself.”

Participant-driven unconferences — or even unconference activities built into a traditional conference — can be hard to explain to some higher-ups accustomed to the traditional “sage on a stage” model of conferences. Imagine going to a conference to give a five-minute talk that hadn’t been peer-reviewed… or even spending a day or a half-day sharing with your peers about topics that you bring to the conference without any prior vetting! How in the world can you get tenure by saying you were declared the audience favorite at a Pecha Kucha?

The answer is, of course, is that you probably can’t, unless you are working at a very enlightened institution (and one reason many conferences are “blended” is to ensure everyone’s needs and comfort levels are met — the Evergreen conference will feature a terrific balance of traditional and unconference activities).

I spend a lot of time these days talking about how librarians need to re-engage: with their tools, their ideas, their libraries. We need to become secular “fishers of men,” seeking ideas and pushing ourselves intellectually. Unconference activities help us get there. I still see a vital role for the “sage on a stage” model (and when it comes to unconference sessions, I prefer chairs in a circle, rather than the floor — some of the young’uns will understand this in twenty years).

But if you’ve resisted signing off on an unconference because it didn’t sound “professional,” think again. What better way to learn than to roll up our sleeves and think collectively about the problems of the day?

My Big Fat Gay Thunderhead

I have been so busy lately that I complete missed the virulently homophobic “gathering storm” video — until tonight, when I saw it parodied. This video is an uncanny improvement on the original. (My fave: the mom from Massachusetts.)

A Bouquet of April Links, Just for You!

Need a funny icebreaker for your next “info literacy” workshop, class, or discussion? I laughed with recognition at PIL InfoLit Monologue #2, which is about what students say about procrastination, course-related work, and conducting research in the digital age (2:10). This two-minute video comes from Project Information Literacy (PIL), a national research study led by Alison Head and Mike Eisenberg of the University of Washington’s iSchool and supported with a gift from ProQuest.

PIL InfoLit Monologue #1 is about what students say about Wikipedia — which is more nuanced than you might expect!

Are you hotter than a Brazilian librarian? Probably not — but see these collections (gents, ladies) and decide for yourself. I think it may be a bit biased toward the young and pec-ful, but at least it’s gender-balanced.

My sister and I are really the country mouse and city mouse, so this blog from writer-fiddler-mom Debi Lewis and her countrified colleague Stori Thompson thrummed for me.

At last, play is found to be good for work. I knew it all along!

Sentence First, Verdict After: Quilting Bees and Amazonfail and Censorship

Whew, back from an interesting week; in the first half, Kathryn Greenhill was visiting Equinox and GPLS, which was great fun; Sandy and I sped up to Atlanta late Sunday afternoon. We then zoomed back Wednesday so I could flap my wings and fly to Vancouver to present  (and meet some Evergreeners) at the British Columbia Library Association conference, returning late Saturday night.  My poor old laptop began failing on the latter trip, adding to the “excitement.”

While I was on the road, the Twitterverse got into an uproar over some strange delisting of GLBT titles on Amazon, with much finger-pointing and flinging of scarves and whatnot. This was called AmazonFAIL, for the hashtag that was appended to a million angry tweets.

The disadvantage of microblogging is the tendency toward microthinking coupled with hairtrigger reactions. I posted twice about Amazonfail; in one tweet I mused, “@RonHogan perhaps pubs are slow to respond to #amazonfail becuz they are gathering info? I like the rogue insider theory.”

But why gather facts? Far more fun for the nattering chorus of the Twitterverse — a quilting bee that can work itself into a buzz in no time — to scream, “Crucify Amazon!”  Did Amazon make mistakes? Undoubtedly. The biggest mistake was not to have a presence on Twitter — an officer for tweeting to monitor and react to the gathering storms. In this, Amazon was tragically unprepared (in a way that Dell, Comcast, Zappos, and other companies are not unprepared).

Note that often it is the unofficial presences — the real people and voices — that are most effective on the social networks — though that itself gets complex, as we see below.

But a week later and the easily-distractable Twitterverse has trotted off in new directions.  To really understand what happened would take more than a few cool-kid tweets. It would take the kind of measured, thoughtful investigation that is increasingly undervalued, even by “information specialists” such as librarians.

Meanwhile, I’m off to Amazon to order vacuum cleaner bags. (Oops! Did I accidentally slip a book in my order?)

You Cannot Crowdsource Individuality

Whenever people romanticize the “hive mind” and social networking, I am reminded of a couple of things.

The first is that there have been any number of times when the majority has been wrong (pace the reelection of George Bush — we’ll give 2000 a pass, since he didn’t win that one, in my opinion).

I also tweeted this week that we do not live in the aggregate, we live in the particular. This was in response to a comment from Clay Shirky about how Wikipedia “works.” Wikipedia “works” the way high school “worked.” In other words, power and popularity will nearly always trump quality and individuality.  Do I use Wikipedia quite a bit? I do. But I also attended high school every day. Some things are unavoidable.

My comment also applies more broadly to what I see as the disturbing crowd-mentality trends of new social networks.

Oh, the social networks. Overall, I hated high school, except for a handful of sui generis outliers who I am now catching up with online and who have had the best revenge — interesting, satisfying lives. Now I seem to be back in high school, only worse. The social networks too often have short memories, trigger reactions, and even more horribly, crowd mores. We’re on our way to the Precious Moments Interweb I have always dreaded… a bland, fast-food “community.”

Beer and Censorship

Then I noticed a couple of posts had come in on my post about the sexism — and more crucially, censorship — of homebrewtalk.com. Q.v.:

“I’m sorry you got a bad impression of HBT (homebrewtalk.com) on your visit. It IS a very male-heavy hobby, but I’ve never been treated with anything but welcome and generosity by the members of the board. I guess it helps if you have a ribald sense of humor and can handle a combination of 1)male flattery and 2) tongue-in-cheek sexism.”

This is what we call the big lie. I hung around this board for several weeks before exploring the “premium” membership and posting my critique. I didn’t have a problem with homebrewtalk.com; the forum moderators — call it a “board” if you like it, but it’s a company run for a profit — are the fainting lilies that censored MY posts.

In other words, homebrewtalk.com can dish it out — charging $100 for a private forum with special access to wimmin with big bezooms, yucking it up on the boards — but like most sexists, they can’t take what was really fairly mild criticism (because then it’s just not fun for them any more). And I should give them my money because..?

(Having saved $100, I spent $43 on a membership in the American Homebrewing Association, which among other things advocates for legalizing homebrewing. Libertarians take notice!)

Brewing David, Part 1

As soon as I know I am all alone, I quickly creep up into the attic crawlspace and spend a few stolen minutes with David. I make sure he’s all right, check his temperature, then tell him I love him and that I’ll be back soon. Then I slip back down the ladder and push it up into the ceiling before anyone’s home to ask questions.

David’s not a love interest — I already have one of those — but a 3-gallon carboy filled almost to the brim with a persimmon-colored liquid that in the past month, as David has gently chugged through a fermentation process, has changed from an impenetrable haze (think foggy day on Mars) to a seawater-like translucence.

I haven’t always thought of David as David. For the first several weeks of his existence, I thought of him as a half-batch of Saison du Mont, a type of Belgian beer. I decided to create David when I read about the Big Brew, an annual event for homebrewers sponsored by the American Homebrewing Association.

The AHA listed two suggested recipes for the Big Brew. One was a mild brown beer, and since at this stage in my homebrewing career almost everything I make turns out dark whether I want it to or not, that didn’t seem fun.

But the recipe for Saison du Mont was a little different. It had an author, a title, a story. There was a man named David Levonian; he was a husband, father, and homebrewer; he loved to brew Saisons; he created Saison du Mont; people liked him; he died far too young. This recipe — one of his creation — was offered in his honor.

I knew nothing of Saisons — I have possibly tasted one or two — but I knew this was the beer I would create, and I decided I would start early, well in advance of May 2, the day of the Big Brew, so I could try it several times.

The recipe itself was also alluring, with its interesting ingredients, such as honey, and grains of paradise — who knew paradise had a grain? — and its pre-European-Union flair. I lived near Belgium for two years in the 1980s, when Uncle Sam sent me to an airbase in Germany, and what I remember of Belgium is rakishly good food, mouth-filling beer, and highways flanked by tall yellow lights that gilded my Friday evening drives to Liege and Bruge and the Benalux.

David probably isn’t a good choice for a new homebrewer.  Saisons are fussy and complex, with counter-intuitive fermentation temperatures and delicate spicing, and David was only my fourth brew. My previous efforts at fairly modest beers — bitters, red ale, and porter — had their share of quality-assurance issues. My first beer would be undrinkable by most standards, with its mild malts overwhelmed by tannins extracted through clumsy timing and poor temperature control (though it does look pretty in the glass — a lovely amber with a creamy head).  With these clownish efforts, how could I possibly pretend to be ready for David?

My beginners’ beers have been somewhat of a lark, but I feel obligated to David. It bothers me that I can’t get his gravity reading (measured through a simple glass hydrometer dropped into a narrow flask of liquid) pushed low enough to be  a classic Saison. It makes me quite sad and worried that I cannot convince the yeast I fed him to make a lively enough presence to burn through the sugars in his wort until he is respectably dry, as a Saison should be.

“You don’t have to worry about that as long as you like the beer,” says my local homebrew store. I understand their point, but it bothers me that someone could live and die and leave a recipe, and now that he is gone and his recipe remains, I cannot enthuse a batch of yeast into recreating his beer.

I understand this has more to do with me than Dave Levonian; I realize this means I am worried that someday I will die and take all of myself with me, with nothing left to remember me by.

But I’d still really like to get this beer right.

So into the attic I creep. “I am trying to be my best for you,” I tell David, and adjust a crocheted afghan around him. The blanket keeps him warm; the blanket keeps him dark. The blanket reminds me I am not done.

From D.C. to Houston to the Holiday Inn in Tallahassee

Sugar lady, be my saviour,
‘Cause I’m tired, I’ve been eight days on the road.
That’s right, eight days on the road,
Travelin’ through the night,
There ain’t no town, ain’t no town, ain’t no rest tonight.

I am zooming through this post since the work-bell clangs in 24 minutes, but here’s my latest adventures:

Whisked off to Computers in Libraries, had what may have been the first-ever Evergreen User Group meeting, followed by a harrowing experience where I almost missed a panel presentation I was on because I was in the wrong room (there were many programs labeled Open Source in the CiL schedule… and I had shown up bright and early for the wrong one), though Kathryn Greenhill, Cindi Trainor, and Ryan Deschamps figured out I had not in fact missed my session and got my hide into the right place.

(I had never realized that I could perspire from every pore in my body.)

It was a great session, though I wish I’d had time afterwards to celebrate it with Ruth Dukelow and Andrea Neiman and Karen Collier, who were magnificent. But on to Reagan I went, then bump-bump to Houston for the Texas Library Association, arriving near midnight (it was also a week for hotel rooms with stunning aerial views), then bright and early the next day into the company booth.

That itself was a lot of fun; it’s pleasant to be at a conference where I am not running from meeting to meeting. I squeezed such work as I could for the Evergreen conference, now about six weeks away.

Then hist! On back to Tallahassee Friday night. (My bedtime medicine was my first glass of my fourth brew, E.J. Phair’s Phat Quail Ale — bravo me! Ruddy, tasty, and hop-a-licious.)

Next morning I plunged into the Tallahassee Writers Association conference, which itself was magnificent. I have many notes that I will blog tomorrow.  Probably my favorite moment was Robert Olen Butler’s reading yesterday, when he pulled out his Kindle 2 and read “Jealous husband returns in form of parrot,” from Tabloid Dreams, an out-of-print story collection.

(Audience question: How is it you are so expert at the female voice? Butler: I’ve been married four times.)

I had really wanted to attend the Tallahassee Book Festival on Saturday night, but I was exhausted and hadn’t written my pitch for the agent I was seeing. (“The pitch is a bitch,” saith my writing friends.) That’s ok, because the agent I spoke with waved it away and we talked. She thinks I should write a book. I have this book idea. I have to figure out if I can write this books in the nooks and crannies of my life, and now it is 8:29 and time to press the Publish button.

DVD Review: Stepping into All Grain

Summary: Stepping into All Grain, a DVD produced by James Spencer and Steve Wilkes of Basic Brewing Radio and Basic Brewing Video, is an essential purchase for libraries building “how-to” collections on homebrewing, and a boon for any homebrewer even thinking about making the move to all-grain brewing or just interested in learning more about the process. The DVD, part of a series, is about $20 and can be purchased at local homebrew stores, through online resellers, and through Basicbrewing.com. Format: NTSC DVD Video. Length: approximately 60 minutes. No region encoding.

Review

Stepping Into All Grain

Stepping Into All Grain

One of the dirty little secrets of any hobby is that beyond the alluring entry level, with its promise of simple access to a fun homespun craft, true expertise is hard-won, and generally involves more expense and stress than was initially anticipated the day the participant first mused, “Gee, it would be fun to [brew beer] [build a remote-controlled airplane] [raise miniature sheep].”

Many homebrewers avoid all-grain brewing because it seems complicated and spendy — far beyond the “fun” part of the hobby that first drew them in. Many might change their minds after viewing Stepping into All Grain. Even if the viewers don’t step into all-grain now or ever — and it would be hard not to after watching this DVD — they can at least become armchair all-grain brewers, stoked with the kind of knowledge to keep them looking smart on the many homebrewing bulletin boards and mailing lists, and pleasurably revisiting their fantasy hobby time and again. (Or like me, they could take one step forward, with countertop partial-mash brewing.)

The genius of Stepping into All Grain is twofold.

First, homebrewers interesting in all-grain brewing quickly encounter too much information from all directions. The beginners’ books on homebrewing are invaluable, and yet are not enough. Websites, chat rooms, and YouTube present information that is sometimes contradictory, incomplete, overly biased, or simply a sales pitch for equipment you might not need. Furthermore, cooking is an art where the techniques (if not the theory) are best taught visually, as is obvious from the wild popularity of television cooking shows.

Stepping into All Grain — targeted at the homebrewer familiar with extract or partial-mash brewing — expertly meets this need by boiling down a voluminous amount of information into seven tidy, well-produced chapters that hone in on exactly what a homebrewer needs to know to “step up” to all-grain.

This DVD understands its medium, balancing careful editing, expert close-ups of equipment, and frequent cuts to the  narrators. It is one thing to read about fly sparging, and quite another to watch Spencer and Wilkes talk about sparge arms and hold one up, followed by a scene where a sparge arm spins water over a grain bed. One of the priceless low-tech moments on this DVD is when Spencer dips his fingers into a mash tun, tastes the liquid, and notes that it is now sweet. Oh right, I thought. Starch converting to sugar!

There are many sexy equipment close-ups.  I was so inspired by the equipment chapter that last weekend I built a mini-mash-tun (after spending an embarrassing amount of time in the plumbing section of Home Depot mooning over brass and PVC fittings). I don’t have any intention of fly sparging… and yet, how I yearn for that sparge arm.

Spencer and Wilkes

Spencer and Wilkes

But the narrators are crucial to this DVD as well.  Smiling, affable, and garbed in nerdy business-casual while they stand in an enviously-clean “garage” or sit on a patio, Spencer and Wilkes — the Captain Kangaroo and Mr. Green Jeans of homebrewing — are calmly reassuring as they stir grain into mash tuns, calculate the amount of water needed for a brew session, drain the first runnings from a mash, heat up their strike water, explain vorlauf and lautering, or describe how they built their equipment.

Just as in their popular and information-packed podcasts and video blogs, Spencer and Wilkes never rush a scene; it is not criticism, but high praise, that after the first couple of times I viewed this video, I tripled the speed to run through some sections and could still clearly comprehend their comments.

(Spencer and Wilkes appear relaxed, but this DVD is very carefully produced. Though they promote themselves as just a couple of guys who like to brew, I learned from Spencer’s Twitter feed that he has a background in broadcast journalism. Spencer’s own media company, Active Voicing, produced this DVD.  Wilkes has his own chops in the media world.)

The second bit of genius about Stepping into All Grain adroitly avoids competing dogmas about the “best” methods for all-grain brewing by offering alternatives throughout the DVD.

Whenever possible, Spencer and Wilkes begin with the simplest and least expensive alternatives, such as assembling a mash tun from two stacked brewing buckets (the top bucket drilled with holes), or fly sparging with a large Pyrex measuring cup. Then they move through other choices, such as using a round versus rectangular cooler for a mash tun.

There isn’t a best method; there’s just a method that will work for you right now — your time, your budget, your interest level, even your whims. I was very tempted by Wilkes’ choice of a garden faucet for his mash tun simply because it is creative and amusing, but I eventually chose a ball valve just because it felt right in my hands.

Though Stepping into All-Grain is carefully vendor-neutral, Spencer and Wilkes do show equipment for purchase such as false bottoms and sparge arms, and Spencer notes that even much of the “do-it-yourself” equipment shown in the DVD is available preassembled in local homebrew stores.

Mini-Mash Tun

Mini-Mash Tun

(I admit that when Spencer held up a ball-valve assembly and noted that it could be purchased by people who weren’t “handy,” the former jet engine mechanic in me immediately decided to build one — and to one-up Spencer’s example by plugging the end of the straining hose and containing the jaggy edges, even though deep down I know that for the DVD’s sake he deliberately selected the simplest path.)

Furthermore, at two crucial points in the DVD — mashing and sparging — Stepping into All Grain offers alternate chapters for viewing the major techniques. This clever chaptering not only lets the viewer skip a technique she’s not presently interested in, but also becomes invaluable as a quickly-accessible reference to the flustered homebrewer standing over a mash tun and suddenly wondering, “Uh — exactly what was that next step, again?” (Yes, that would be me.)

The DVD “extras” section includes two recipes and the obligatory outtakes, which leads to my only criticism.  Stepping into All Grain would have benefited from a small insert, such as a single 8.x5″x14″ sheet, folded twice, with a list of suggested parts for the equipment shown in the video, the two sample recipes with a little more information about why they were selected and what they will taste like when you’re done brewing, and a list of links and recommended books (and, crucially, references to Basic Brewing’s other DVDs and their store SWAG).

Such an insert would have been a useful reference not only for the individual brewer, but also for reviewers and librarians. Never underestimate the library market; a favorable review in a preferred review source such as Booklist, Video Librarian, or Library Journal can sell a lot of copies, particularly for books, DVDs, and other materials related to hobbies, do-it-yourself, and so forth. Make it easy for us to buy, catalog, and recommend your stuff.

In any event, at about $20 — or about half the price of a typical all-grain homebrew session, once you factor not just grain, hops, and yeast, but also equipment, supplies, energy, and water — this fun, useful DVD is a terrific value. Relax, don’t worry — buy Stepping into All Grain!